As we wrap up the calendar year, we want to ensure that you are up-to-date on upcoming and current social trends that you can expect to see in 2017. Here are 5 quick-hits for what to expect as we jump into 2017! 1. Vicarious Experiences Will Gain Importance Customers will want to live through the story that you are telling them on social. People are going to want to see your products/services and how you go about providing them. Some of the best ways to reach your customer ba

The holiday season may be a busy and expensive time for customers, but there is still a need to keep your marketing efforts ramped up during these months. When customers are looking for products or services you can offer during the holidays, will your business be top of mind? Slowing down marketing efforts means you could miss these opportunities as well as business going in to the new year. Here are simple tips for marketing during the holidays: 1. Use a personal touch to co