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How Much Do Bad Addresses Cost You?
You’ve probably heard that bad addresses can kill the ROI on a direct mail campaign. But what are the numbers behind it? Just how costly...
Mar 30, 20171 min read
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5 Ways to Build Your Direct Mail List
Looking to build or expand your mailing list? If so, you have more options than the standard approaches of purchasing a targeted list or...
Feb 13, 20172 min read
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Maximizing Your Return on Mailings
If your mailing is over-sized, personalized and relevant, it stands out. People want to read more. Here are some techniques for...
Jan 9, 20171 min read
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