3 Steps to Rocking Your 1:1 Print Marketing Campaign
You’ve seen the power of 1:1 print marketing and decided to give it a try. From data to customer profiling to layout and design, however,...
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Apr 6, 20181 min
Is Investing in Data-Driving Messaging Worth It?
Still on the fence about investing in data-driven messaging for your print campaigns? It takes additional time and expense to develop...
Sep 22, 20161 min
Why is Direct Mail Timing so Important?
Hitting the right window can make the difference between recipients saying, “That’s me!” and the piece being rejected out of hand....
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