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Closing the Customer Perception Gap
Ever wonder what your customers really think about you? Instead of guessing, it’s a good idea to ask. Customer surveys sent by direct...
Mar 12, 20192 min read
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What’s Your Plan to Re-Engage Lapsed Customers?
What’s Your Plan to Re-Engage Lapsed Customers? You’ve worked hard to obtain great customers, and you have an ongoing direct mail program...
Mar 15, 20182 min read
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What Makes Top Marketers Tick?
What are the world’s top marketers thinking as they enter 2018? Salesforce.com decided to ask them. Every year, the company surveys...
Feb 11, 20181 min read
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